What's included
Business Audit. GTM Book Beries. Online Courses. Workshops. PMF Ideation. Resources.
Designed for
CROs, CCOs, CMOs
Sales Leaders
Enablement
RevOps
Business Outcome
Detailed breakdown of what good looks like
A shift from Talent Dependency to replicable & scalable growth
Shifting supporting functions from "Content Theatre" approach to GTM Multipliers that govern the entire customer lifecycle
Expect your silos to break. Your blind spots to get exposed. Your playbooks to get rewritten. Project Moneyball doesn’t just advise - it audits, challenges, and reinforces your GTM motion from the trenches up. Whether you're building your first enablement program, struggling with rep inconsistency, or scaling inefficiently, you'll get practical tools, interactive diagnostics, and field-tested strategies to drive performance, retention, and predictable growth.
Why Project Moneyball
Project Moneyball is a multidisciplinary operating system engineered by Avner Baruch, a GTM exeuctive with extensive field experience in the areas of RevOps, Enablement and Sales. No fluff. No silver bullets. Just sharp analysis, radical clarity, and operational discipline - customized to your reality, not someone else's playbook.
Selected Customers
Engineered for a surgical growth
FINALLY, AN ENABLEMENT SYSTEM THAT ACTUALLY WORKS
built for scaling businesses,
not content theatres.
"Avner, Thank you very much for your SKO presentation "Sales Excellence", I walked away with several practical tips -both for myself and for our company. Much appreciated!"
Meir Antar, Co-Founder, COO at Panorays.
IT'S NOT ABOUT THE MONEY YOUR REPS BRING IN.
IT'S ABOUT THE MONEY THEY DON'T.
